Our client Exabeam wanted to invite their sales prospects to learn a bit more about their business while at the same time create a memorable experience.
We created a virtual Zoom whiskey tasting with Whistle Pig Distillery in Shoreham, VT. We sent each registrant a bottle of Whistle Pig’s whiskey. Then Whistle Pig’s National Brand Ambassador, Doug Ward, guided registrants through a live Zoom call “from the farm tasting” of Piggy Back Rye, 6yr. Winner of Double Gold in the 2020 San Francisco Wine & Spirits Competition. The client opened up with a bit about their product and then after the tasting there were many more questions about the clients services.
There were 67 potential clients on the call, Exabeam received more engagement and sales appointments than any other in person/live event they had to date, and they spent 1/4 of what they would typically.