Hey there everyone Andy Randazzo here from HitState and welcome to your marketing minute.
Do you know what your brand colors are?
Ok do you know what they are in CMYK, RGB, HEX, Pantone Coated and Pantone Uncoated?
We recently had this issue with a client where they had their brand colors but then they got t shirts done without using us and they used the wrong colors, didn’t get proofs and didn’t match the pantone colors to the thread color for the embroidery.
Now it wasn’t a total catastrophe because they only had a few done but we had to again let them know always use the colors in their brand style guide and always get proofs of everything printed on paper, t shirts and more.